Bacardi
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Bacardi
THE TASK
To create an events to promote and raise sales amongst Latinos and African Americans with Bacardi accounts.
THE SOLUTION
NO ORDINARY MIX
LIMEGREEN MOROCH
STRATEGY, CREATIVE DIRECTION, UX, DESIGN
The Results
Sales and awareness were grew amongst Latinos and African Americans. The events have gone from New York to Chicago, Houston and California. We have a happy client.